Webinar podcasts
Listen to our recent webinars.
All Episodes
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Good marketers use AI. Great ones power it with their CRM.
In this episode of Webinar Podcasts, I delve into the intersection of AI and CRM, showcasing how these technologies can transform your marketing strategies. Joined by Ethan, our digital marketing specialist, we explore the challenges marketers face when using AI in isolation. You'll learn how integrating AI with your CRM, particularly HubSpot, can enhance personalization, streamline reporting, and optimize workflows. We also discuss practical applications, like smarter email campaigns and efficient content repurposing. Plus, we answer viewer questions and share insights on leveraging AI tools for better results. Tune in for actionable tips that can help you elevate your marketing efforts..png)
From transactional to relational
In this episode of Webinar Podcasts, I delve into the evolving landscape of customer engagement in the financial services sector. Joined by my colleague Owen Scott, we explore how technology, particularly AI and HubSpot, can redefine the way financial institutions interact with their customers. We discuss the limitations of traditional CRM systems and introduce the concept of the flywheel model, emphasizing a more dynamic approach to customer interactions over the conventional funnel model. Additionally, we present real-world case studies demonstrating how we’ve helped various financial entities enhance their customer engagement through innovative solutions. Whether you’re in banking, insurance, or financial consulting, this episode offers valuable insights on leveraging technology for sustained growth. Tune in to discover how to optimize your customer experience and drive revenue effectively.-1.png)
From Stalled to Scaling
In this episode of Webinar Podcasts, titled "Your Podcast Episode Title Here," I delve into the critical role of CRM and ERP systems in driving revenue growth for manufacturers. As the managing director of Concentrate, a revenue growth agency, I explore the transition from the traditional sales funnel to a more dynamic flywheel model, emphasizing the importance of customer experience and technology integration. Joined by Tim Riley, managing director of Endeavour, we discuss the impact of AI and automation on sales and marketing. We highlight the need for manufacturers to embrace digital tools across the entire buyer journey to stay competitive in Industry 4.0. Tune in to learn how AI can enhance efficiency and foster sustainable growth in the manufacturing sector.-1.png)
Manufacturing sales 4.0: How to use data and insights for revenue growth
Are you a manufacturer looking to drive more revenue through smarter use of your business systems?-2.png)